Thesis VC

Context

Thesis Ventures was an early-stage venture capital fund and studio. It provided entrepreneurs with a combination of intellectual, network, and investment capital.

As Creative Director, I gained a unique vantage point into the world of startups and helped to build brands from the ground up. I assisted each of our six portfolio companies on a variety of startup challenges including, brand development, print & web execution, and social media strategy. On the VC side, I helped with deal vetting from an industrial design and UX perspective, along with building out our own internal brand and values.

  • Worked with CrowdAlbum CEO to develop brand and product (acquired by Spotify, 2015)
  • Worked with Strobe CEO to develop pitch deck, brand, and storytelling (acquired by Ticketmaster, 2016)
  • Worked with early-stage founders of Miavina to develop product collateral that led to a partnership with Yves Behar of fuseproject in 2015
  • Defined early pitch & brand for the first multi-family Airbnb apartment complexes that led to real estate and property groups Niido & Natiivo

Role

Creative Director

Techniques

UI/UX, Industrial Design, Branding, Startup Consulting + Vetting

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Stageverse: 3D UniverseProduct Design, Branding, XR

Samsung: FitnessProduct Design

Magic Leap: CreateProduct Design, XR

Loved: FinanceProduct Design, Branding

Apple: XR Presentation ToolProduct Design, XR

Amazon: XR ShoppingProduct Design, XR

3D Playground3D, Concept, Illustration

Float: CBT TherapyProduct Design, Branding

Miavina: IoT WineProduct Design, Branding, Industrial Design

Tudor Ice CompanyProduct Design, Branding

Thesis VCProduct Design, Branding

Dwell Smart HomeProduct Design, Branding, Industrial Design

CONTACT

1 561 574 5204 |  hello@lastlauf.com

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© 2021 MICHAEL LAUFBAHN

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